Welcome to ConversionLab 🚀

Thanks for subscribing — you’ve just made a smart move toward better conversions and smarter marketing decisions.

Every week (or so), I’ll share practical insights, real A/B test results, and landing page frameworks that help SaaS and growth teams get more from their traffic — without spending more.

What to expect

You’ll get content that’s short, to the point, and focused on things you can actually use.

Whether it’s a breakdown of a winning test, a simple UX tweak, or a strategy that cut CAC in half – I’ll show you what works (and what doesn’t).

Join the conversation 💬

If a post sparks an idea, a question, or even a friendly disagreement, jump into the comments section.

I read and reply to all comments personally, and I’d love to hear your take.

In the meantime…

Catch up on some of the most-read posts from the blog:

The promise vs. the reality: Why your ads aren’t converting like they should

When your ad promises one thing and your landing page delivers another, conversions drop. See real examples of message mismatch – and what you can do to fix it.

The Conversion Rate Optimization BlogFinge Holden

The cold outreach disconnect

Most cold outreach looks personalized but feels automated. I’ve tested tools like Apollo.io, HubSpot, and LinkedIn – and the results were the same. Here’s what’s really causing the disconnect and how to fix it.

The Conversion Rate Optimization BlogFinge Holden

Can your landing page pass the 10-second test?

See what I look for in the first 10 seconds of a landing page audit – clarity, trust, and message match.

The Conversion Rate Optimization BlogFinge Holden

Thanks again for joining – I’m really glad you’re here!

Great content (and even better conversions) are just getting started.

– Finge Holden  
Founder & Conversion Rockstar, ConversionLab