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The promise vs. the reality: Why your ads aren’t converting like they should
When your ad promises one thing and your landing page delivers another, conversions drop. See real examples of message mismatch – and what you can do to fix it.
landing pages
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Case study: Optimizing landing page design for higher engagement
A leading point-of-sale provider boosted CTR by 32.8% with a cleaner, more focused landing page. Simplifying the design increased clarity, leading to more signups. See the full test results and insights!
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Case study: Streamlining the path to signup for better conversion rates
By simplifying the signup flow, a leading fundraising platform saw a 99.5% increase in conversions. Removing an extra step reduced friction and made it easier for users to complete signups. See the full test results and insights!
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Case study: Improving usability to boost conversion rates
Discover how HomeLoanGurus achieved a 15% uplift in conversion rates by simplifying their lead form. This case study reveals how small design changes reduced user friction, improved usability, and drove more leads. Learn the strategy and insights behind the results!
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Boosting conversions rates with dedicated landing pages: A case study from BetterWorld’s recent A/B test
BetterWorld is on a mission to create waves of positive change, simplifying the way nonprofits connect with supporters and amplify their impact. In a collaborative effort with ConversionLab, they set out to simplify their digital marketing and draw in more signups—in hopes of making it easier for more nonprofits
landing pages
8 conversion rate optimization principles that helped Campaign Monitor increase conversion rates by 1180%
Since using dedicated landing pages with conversion-centered design, Campaign Monitor increased conversion rates by more than 1180%. In this post, we’ll show you how we helped them do it. 1. Know that A really is better than B Testing takes the guesswork out of optimization and enables us to
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See how dynamic text on a landing page increased conversions by 31.4%
Whether your best ideas come to you in the shower, at the gym, or have you bolting awake in the middle of the night, sometimes you want to quickly A/B test to see if a given idea will help you hit your marketing targets. In this post we will